A Lupii New Year

There’s a new protein in town…the latest launch from the Human Ventures family.

There’s a new protein in town…the latest launch from the Human Ventures family.

Founded by: Isabelle Steichen and Alexandra Dempster to introduce convenient and delicious ways for everyone to eat more plant-based protein.

Why Lupini-power: Lupii is harnessing the power of the small-but-mighty Lupini bean to keep you fueled, fed, and running like a boss. Lupini beans are jam-packed with fiber, vitamins, minerals, and all 9 essential amino acids (which makes them a complete protein like meat and soy). They’re good for the earth too! Lupini beans need less water than their plant protein counterparts, and are a more energy efficient source of protein than meat, dairy, and eggs. Bland flavors and foods with extra baggage are a thing of the past. We’re here, we’re Lupii, and we’re proud of what’s inside.

Human’s Thoughts: We’re always in search of founders and ideas that support the future of human well-being. We know the future will be more plant-based, with companies such as Impossible Foods and Banza making plant-based more mainstream. We believe however that Lupii fills a significant white space — by offering real food (they only use whole ingredients, nothing processed) in an on-the-go format to answer the question “where do you get your protein,” their product makes it a no brainer to eat more plants no matter your dietary preferences. Through their inclusive and ambitious brand, we believe that Lupii will be the platform that changes the conversation about protein, one lupini bean at a time.

How to #GetLupii: Place an order here.

Check out what Well + Good and Forbes have to say about it. Get the full LupScoop here →